How Payment Aggregators Differ from Merchant Accounts

How Payment Aggregators Differ from Merchant Accounts
By alphacardprocess October 4, 2025

Payment aggregators and merchant accounts both allow businesses to take card payments, yet they operate in different ways. Aggregators are middlemen, rendering setup quicker and more easier, whereas merchant accounts provide businesses with full control over their  transactions. Knowing the differences can assist you in selecting an appropriate solution for your business size, volume, and payment processing requirements.

The Advantages of Possessing a Merchant Account

Having a merchant account provides companies with several benefits. To start, it provides the opportunity to negotiate your own terms with various card brands and payment methods. This flexibility can be very costly if your company processes a lot of transactions.

Second, you aren’t limited to using only one provider with a merchant account. You can use multiple acquiring banks for multiple types of cards. For instance, you can negotiate one deal for Visa cards and another for Mastercards with a different acquirer. That way, you can have the best terms for each type of payment.

Lastly, merchant accounts allow you to determine your own payment rules for currencies, card types, and even customer locations. Such control is particularly beneficial for high-volume businesses since it provides precision in costs and enhances efficiency. Briefly put, a merchant account provides more control, flexibility, and savings possibilities—representing a sound option for expanding businesses.

What Fees Do Merchant Accounts Come With?

Payment processing

The main expense you’ll have with a merchant account is the recurring payment processing fee per transaction, but the rates they charge can differ according to your provider. On top of this, your provider can also charge you a couple of additional fees. A one-time setup fee occurs when you establish the account. 

Certain providers also charge a monthly minimum fee. Yearly fees are charged annually, batch fees are charged for batching daily transactions for processing, chargeback fees is when there’s a disputed payment from a customer, and early termination fees come when you terminate your account early, prior to the contract maturity.

The Limitations of Having a Merchant Account

Although merchant accounts have numerous benefits, they also have some limitations that businesses should take into consideration. One of the challenges is complexity. Each deal with a new card network or bank comes with its own settlement rules and reporting requirements. This can translate into additional paperwork and more time spent on account administration.

Another disadvantage is that if your business is new or your transaction volume is low, you may not have sufficient leverage to negotiate lower rates. Under such circumstances, a payment aggregator may be the easier and less expensive way to go.

Lastly, the installation of a merchant account is never immediate. Banks and providers often negotiate which can delay the work till weeks, however make sure your attorneys scrutinize agreements carefully before you go live. All in all, merchant accounts provide flexibility and cost savings in the long term but require more effort, time, and resources upfront.

How Do I Select A Merchant Service Provider?

Service agreement

Before selecting a merchant service provider, take some time to consider what your business actually needs. Begin by posing a couple of questions to yourself. How crucial is cost savings? Merchant accounts don’t come free, and costs can differ between providers.

Determine if you would like the best service, no matter the cost, or if low expenses are the priority. What services do you really require? At a minimum, you need an account to process customer payments, but consider whether features like extra fraud protection or lower fees matter more to you.

Do you desire a specialist or a generalist? Some specialize in specific industries or integrate with existing software you have, but others provide an array of services that can apply to any business. Determine whether having the finest technology and support is more important than a provider that knows your exact industry in-depth.

Consider the future choice—will you have to change providers as your company expands? A straightforward, lower-cost approach may work for now, but a more sophisticated option might save you time in the long run. The best choice ultimately is about what you need today such as proper cash flow and future growth.

Advantages of Payment Aggregator Usage

Payment Aggregators

A payment aggregator can be a good decision for most businesses, particularly in contrast to the complexity of a merchant account. First, aggregators typically provide lower rates. As they make payments on behalf of many companies at one time, their total volume is enormous, giving them the leverage to negotiate more favorable terms with banks and card networks. 

Secondly, payouts are simple and consistent. Whether it’s daily, weekly, or monthly, your settlements follow a predictable schedule. That makes it easier to manage your cash flow and know when money will arrive in your account.

Third, managing reports and bookkeeping is much easier. Instead of struggling with multiple banks and agreements, everything flows through one aggregator. That means fewer headaches when reconciling your accounts.

Also, it’s easy to get started. In most instances, you simply complete an online application, and you’re ready to start accepting payments in a matter of minutes. Without any lengthy underwriting process or weeks of delay.

Finally, pricing is simple. You’ll typically pay a fixed fee along with a tiny percentage for each transaction. No hidden fees, no surprise monthly fees, just simple and straightforward expenses.

Limitations Of Aggregator Accounts

Although aggregator accounts are simple to open, they have a couple of limitations. One of the largest is that they tend to have lower transaction limits than merchant accounts. This might be a problem if your business makes a lot of payments.

The other problem is delayed payments. Your money may sit in the aggregator’s account for a while longer before you receive it in your checking account, which can delay your cash flow and make it more difficult to cover everyday costs.

Last but not least, you don’t have as much control. As you’re working on the aggregator’s platform, you must abide by their rules, regulations, and pricing model, even if it doesn’t perfectly align with your business requirements.

What Kind Of Businesses Employ the Use of Payment Aggregators?

Payment processing

There are numerous types of businesses that use payment aggregators and merchant services since they make accepting payments quick, safe, and easy. E-commerce websites and online stores employ them to enable customers to have seamless checkout experiences that accept credit cards, wallets, and other forms of payment. 

Small and medium businesses, such as local stores and startups, gain from their ease of setup and reduced costs when compared to conventional accounts. Mobile app developers also utilize these services to facilitate secure in-app purchases for food ordering, travel, games, and tickets.

Subscription businesses, including streaming services, SaaS companies, and fitness clubs, depend on these payment features to accept repeated payments. Big platforms and marketplaces, such as ride-sharing or freelance work sites, require these systems to take payment from buyers and pay to sellers. 

Charities and nonprofits utilize them to collect online donations while monitoring donor information with built-in reporting capabilities. Event planners also benefit from it by utilizing it to sell tickets for concerts, sports events, and conventions.

Most businesses are able to utilize merchant services and aggregators with ease, but high-risk ventures might need more advanced solutions or direct processor relationships in order to remain in regulatory compliance.

Comparison of Costs Between a Merchant Account and an Aggregator Account

Payment processing

How fees are composed can make a huge difference in what you end up paying. Merchant accounts and aggregator accounts have very different models and each is best for different businesses.

Aggregators typically have a higher percentage rate (approximately 2.9%) and a set fee per transaction (about $0.30), but they don’t include a monthly fee. This arrangement is typically more suitable for small businesses or beginners, as it’s easy and transparent.

On the contrary, merchant accounts typically have lower percentage rates (approximately 2.3%) and lower transaction rates (approximately $0.08).  However they have a monthly charge (approximately $15). 

A sensible strategy is to consider a change from an aggregator account to a merchant account when your annual processing volume is around or more than $150,000. By then, the cost savings on reduced fees typically outweigh the monthly expenses.

A Quick Glance at The Difference Between a Merchant Account and an Aggregator Account

Feature

Payment Aggregator

Merchant Account

Definition

Acts as an intermediary, allowing multiple businesses to accept payments under a single account.

A dedicated account directly with a bank or processor to accept card payments.

Setup

Quick and simple onboarding; minimal paperwork.

Requires detailed application and approval; more documentation.

Fees

Usually flat or percentage-based fees per transaction; may include small service fees.

Can have setup fees, monthly fees, and variable transaction rates.

Integration

Unified platform integrates multiple payment methods easily.

Requires direct integration with your website or POS system.

Risk & Liability

Aggregators assume most of the processing risk.

The merchant assumes full responsibility for chargebacks and compliance.

Suitability

Ideal for small to medium businesses or startups.

Better for high-volume businesses or those needing more control.

Settlement

Funds are pooled and then transferred to your account.

Funds go directly to your merchant account, often faster.

Choosing Between a Merchant Account and An Aggregator Account

Choosing between a merchant account and an aggregator account ultimately comes down to the size of your business, your industry, and your payment requirements. If you have a large volume of payments to process (more than $150,000 annually) and you need greater control over your payment infrastructure, a merchant account is generally the better option. It provides you with flexibility, reduced fees per transaction, and the ability to grow with your business.

But if you’re a small business or just getting started, an aggregator account is often a smarter fit. It’s quick to set up, easier to manage, and doesn’t come with monthly fees, which makes it cost-effective when your payment volume is lower.

Ultimately, the correct choice is yours. With an understanding of both the advantages and disadvantages of each option, you can select the best one that enables your business to operate effectively and facilitate growth in the long run.

Payment Aggregators vs. Payment Gateways and Processors: Simplified Guide

Payment aggregators and payment gateways are important components of payment processing, but for different reasons. A payment aggregator is a middleman between your business and the banks, making it simpler to accept payments. A payment gateway, however, offers a secure connection to link your website or app to your payment processor or bank.

Aggregators provide you with the ability to link to numerous payment methods and processors using a single platform, whereas gateways typically need a direct merchant account and embed payment methods into your website.

Aggregators deal with routing and settlement, and lower paperwork and complexity, while gateways specialize in securely approving transactions and encrypting customer information. Aggregators usually provide additional features such as fraud detection and reporting, whereas gateways are focused on branding customization and seamless user experience.

Payment aggregators are best for small and medium-sized businesses requiring simple setup and affordable solutions. Payment gateways are best for businesses of any size requiring a direct account and greater control over customization. The choice between the two would depend on your business size, requirements, and whether you need flexibility or control over payments.

Additionally, payment aggregators and payment processors differ, too. Aggregators simplify payment acceptance and connect to multiple processors. Payment processors handle the actual payment, moving funds from the customer’s account to yours. Aggregators manage risk, compliance, and settlements on your behalf, while processors focus on authorizing transactions and transferring funds. Aggregators reduce complexity, while processors are essential for completing payments.

Conclusion

The decision to use a payment aggregator or a merchant account will rely on your business requirements. Aggregators are best for simplicity and ease of setup, but merchant accounts provide more control and flexibility for higher volumes of transactions. Assess your volume of transactions, your budget, and your long-term objectives in order to choose the most suitable solution for your business.

FAQs

What is a payment aggregator?

A payment aggregator is a function that enables business owners to accept various payments via a single account without establishing a complete merchant account.

How does a merchant account differ?

A merchant account is a separate account providing direct access to businesses for processing card payments with increased control over rates and transactions.

Which is suitable for small businesses?

Payment aggregators are generally preferable for small businesses because they are easy to set up, cost less, and have fewer requirements than a merchant account.

Can I migrate from an aggregator to a merchant account?

Yes, companies can shift from a payment aggregator to a merchant account as their businesses grow or when they need more transaction control.

Are payment aggregators secure to use?

Yes, legitimate aggregators use stringent security measures, such as PCI compliance, to safeguard sensitive payment information.